Full Name
Tiyale Hayes
Job Title
Senior Vice President, Consumer Insights, BET
Speaker Bio
Tiyale Hayes is the Senior Vice President, Consumer Insights, BET Networks. Tiyale Hayes has worked on some of the world’s biggest and best brands. A graduate of Hampton, Tiyale started his career in sales at Johnson & Johnson. After earning an MBA from Purdue University, he spent 10 years at Procter & Gamble working on brands like Old Spice, Gillette, Pringles and Folgers. He then went back to J&J in Insights/Global Innovation working on Listerine and Tylenol. In 2016, he left CPG and embarked on his latest chapter, media, heading up the Insights team at BET.
Speaking At
Speaker Brand/Department
Global Consumer Insights
Internal/External
Internal