Andrea Castellari serves as Executive Vice President and General Manager of VIMN Italy, Middle East and Turkey where he is responsible for the strategic direction and overall management of VIMN’s Italy, Middle East and Turkey business, which includes linear and digital operations for all brands, as well as commercial partnerships, programme sales, consumer products and other ancillary businesses. Mr. Castellari is based in Milan and reports directly to Raffaele Annecchino, President and MD of VIMN Southern & Western Europe, Africa and Middle East. Andrea Castellari started in Viacom after various years of job experience in Discovery Italia where he worked as Senior Vice President and General Manager, a role which included also the management of the Ad Sales area known as Discovery Media. Apart from Discovery, Andrea Castellari has matured other important experiences in the media field: from printed media in Mondadori and Hachette to broadcasting with Turner Broadcasting System and Sky Italia.