Event Info: Spark

Join “Gen Z” change-maker Ziad Ahmed for a thought-provoking session on “Generation Change,” Viacom’s global youth campaign that uses the power of our brands to amplify the voices of young change-makers, connecting them with audiences, mentors, each other and tools for civic engagement. Moderated by Adam Robinson, Senior Director of Viacom Corporate Social Responsibility, the session will feature an overview of “Generation Change” and open up to a brainstorm exercise on how Viacom can continue to bring the campaign to life, internally and externally, across its brands. All ideas welcome!